• Home
  • Logo Color Formats - explanation

Logo Color Formats - explanation 

boje

For logo aplication on any of the products in our assortment there are certain demands on color specification standard which customers have to provide.

There are several color specification standards which we will explain here: HEX, RGB, CMYK, Pantone
Only CMYK & Pantone can be used for logo printing on promotional gifts.

  1. HEX (Hexadecimal): A six-digit code representing colors primarily used in digital design, such as web design. Example: #FF0000 represents pure red. Colors represented in HEX format can be used for designing websites or digital advertisements. They can not be used for printing of logo on products.

  2. RGB (Red, Green, Blue): A color model where colors are created by combining red, green, and blue light. Example: (255, 0, 0) represents pure red. RGB colors are commonly used in digital displays and online graphics or social media advertisements. They can not be used for printing of logo on products.

  3. CMYK (Cyan, Magenta, Yellow, Black): A color model used in printing, where colors are created by combining cyan, magenta, yellow, and black ink. Example: C=0%, M=100%, Y=100%, K=0% represents pure red. CMYK colors are used for printing various promotional gift products.

  4. Pantone: A color matching system that provides standardized color reproduction. Each color is assigned a unique code for consistency across various media and materials. Example: Pantone 185 C represents a specific shade of red.
    Pantone colors are used for branding items like custom apparel, drinkware, or stationery to ensure color accuracy and consistency with the brand's identity. PDF with commonly used Pantone colors with codes (this list does not include all Pantone colors): Pantone_colors_overview